Hershey’s Kisses, the iconic bite-sized chocolates with a conical shape, are beloved around the world. The origin of their name is as delightful as the chocolates themselves. Introduced in 1907 by the Hershey Company, these delicious treats quickly gained recognition for their unique shape and convenient packaging. The name “Kisses” has an intriguing backstory tied to the manufacturing process.
In the early 1900s, chocolates were poured by machines and wrapped in foil by hand. Hershey’s later introduced automated machines, revolutionizing production. A popular theory suggests that the name “Kisses” came from the sound made by these machines. As liquid chocolate was dropped onto the conveyor belt, the machinery produced a smooching or puckering sound, reminiscent of a kiss. This playful association contributed to the chocolate’s memorable name and identity.
Hershey’s Kisses became instantly recognizable thanks to a distinctive detail—the plume, a tiny paper flag sticking out from the top of each piece. Introduced in 1921, this feature not only helped distinguish Kisses from other chocolates but also made unwrapping easier. The plume quickly became a signature element, reinforcing the brand’s unique visual appeal. Today’s the name Hershey’s Kisses remains a symbol of joy and celebration.
What is your favorite brand, and what story does it tell?
